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The Video-First Future of Ecommerce

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In the future, we’re all going to be shopping on video apps like TikTok. Whether you’re buying instant noodles or high-end sweaters, it has become increasingly clear that short video clips are the future of ecommerce. Think of them as … The post The Video-First Future of Ecommerce appeared...

I sometimes think that if you could look in the safe behind Jeff Bezos’ desk, instead of the sports almanac from Back to the Future you’d find an Encyclopedia of Retail, written in maybe 1985. There would be Post-It notes … The post Amazon’s Revolutionary Retail Strategy? Recycling Old...

LG HomeBrew Machines LG’s out-of-the-blue appliance, HomeBrew, may be facing more hurdles than it expected. As a marketing strategy, the company plans to hold beer tasting events for the device. However, government regulations … The post LG’s Beer-Making Machine, HomeBrew, Facing Marketing...