인플루언서 광고 시장 전체가 휘청이다 ‘한혜연’이 쏘아 올린 작은 공이 대한민국 인플루언서 광고 시장 전체를 뒤흔들고 있다. 내막은 이렇다. 인기 패션 스타일리스트 ‘한혜연’은 유튜브에 ‘슈스스TV’를 런칭했고...

많은 회사와 조직은 매년 워크샵을 가고 교육을 받으며 팀워크 향상을 위해 노력한다. 그러나 워크샵이나 세미나에서 돌아온 후, 우리 조직에 어떤 변화가 있었는가? 일시적으로 친밀감이 높아졌다고 생각될지 모르지만, 곧...

It’s possible to raise VC funding even if you haven’t built a real product, according to Charles Hudson, founder and managing partner at seed-stage firm Precursor Ventures. It’s just very, very difficult. I interviewed Hudson during TechCrunch Early Stage, our virtual event for startup...

I’m in the process of launching a new startup. The competition there is fierce, with the top company getting roughly 60,000,000 visitors a month. At scale, it has the potential to make $15 million+ in revenue. We’re fighting an uphill battle and I love every minute of it. Read the full...

My teacher once told me in school, “Your shoe reflects a lot about your personality,” which seemed weird because our school forced us all to wear the same shoe.Read the full...

Digital marketing covers everything from SEO and content marketing to email campaigns, social media strategy, and video marketing too. With new digital marketing companies popping up left and right offering a bit of everything (and truly speaking to no one), it’s no surprise you’re having...

Marketing has evolved a lot over the centuries, and it will keep on changing. There are various factors, such as fashion, culture, and technology, that contribute to the changes. It will not be a wise decision to sit back and relax, particularly if you own a business or if you are working in a...

The UK government is considering changes to the law that would require online political campaign material to carry labels disclosing who is promoting and funding the messaging. The proposal, which is being put through a public consultation until November, follows years of warnings over the lack of...

Julian Shapiro Contributor Share on Twitter Julian Shapiro is the founder of BellCurve.com, a growth marketing team that trains startups in advanced growth, helps hire senior growth marketers and finds vetted growth agencies. He also writes at...

The future for many SMB restaurants is unknown right now. With social distancing and hospitality guidelines varying by state and county, it's been a difficult road. The industry itself was originally projected to reach $899 billion in projected sales in 2020, now, that is unknown.Read the full...

Indeed, the video has revolutionized the marketing world and is becoming one of the most profitable and trendy digital marketing approaches available till date. Well! It's not too hard to understand why 63% of the businesses started using video marketing, and out of those, 82% of businesses believe...