The spring/summer 2020 shoes trends reflect that this season is all about shimmery bling and classic colors to make your footwear stand out!Every look is incomplete without a good outfit, beautiful makeup, finest accessories, and of course, the shoes! You cannot step out of your house without...

Although you might feel that most of the Spring/Summer 2020 fashion trends aren’t really work-from-home wardrobe style, there’s no harm in planning ahead! Fashion has always been one of the most creative yet experimental arenas where the trends keep on changing but never go out of style. Spring...

Take fashion inspo from your favorite K-pop idols – Blackpink’s fashion from the runways!The fashion industry has always been a dynamic segment in terms of reinventing and redefining the fusion of modern and contemporary styles. Undoubtedly, when it comes to seeking some fashion inspiration...

Nail trends in South Korea are something akin to marvel. Korean nail art is cute and simple rather than being just flashy!People usually choose nail colors to match the season and like to decorate their nails with crystals. Nail extensions go beyond the simple round and square. You’ll see people...

Summer is the best time to go absolutely wild with fresh and vibrant colors. Be it your nails, your clothes, or even hair! The summer season may be a bit different this year because of coronavirus pandemic, but don’t let that stop you from having fun. You can still rock a fresh manicure of the...

Seoul is not just one of the world’s most tech advanced countries; it is also the best place to explore K-beauty at its heart. You can explore the latest trends that excite the Korean consumers!  The best way to explore a new place is to go straight to the locals. And the best way to explore...

Korean Beauty Startup Fillit a handy makeup case for your smartphone. Think of it as a makeup kit on the go. This concept of combining a makeup kit with a smartphone will work great in Korea. In Korea, more than 90% of people over 13 years old have a smartphone. If you are ever on the subway in...

As the weather warms up, we are looking forward to venturing outside and soaking up some Vitamin D after all the social distancing and self-isolation. You may even have some cute outfits that you’ve been waiting to show off. Do you feel like you’ve forgotten what it is like to wear something...

Dongdaemun is now online thanks to a Korean e-commerce startup called Linkshops, an online Korean apparel shopping mall. Linkshops has over 1 million items from over 8,000 stores. For those that are unfamiliar with Dongdaemun, it is the biggest offline shopping district in Seoul. The Dongdaemun...

Most people wear belts to hold their pants up, but the belt from Welt Corp. is a little different. This smart accessory comes with unique tracking features, both in terms of activity and your eating habits. Welt Corp. is a healthcare IoT company with a mission to realize preventive healthcare. It...

Stylepill is another Korean platform that gives you a daily update of K-beauty and K-fashion products. It is a fashion-tech startup that has introduced an app that allows users to interact with other people to gather more information about the products.Stylepill is a perfect app that can assist...

Rare Market is a concept shop different from all other retailers! It is the coolest store that is bringing fashion-forward in Seoul. The shop curates a treasure trove of clothes changing the way Korean girls treat fashion. Rare Market has an excellent collection of womenswear, menswear, and...