Proposed ecommerce norms can hit consumer interest, increase compliance burden for firms: IAMAI

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The proposed ecommerce regulations could negatively impact consumer interest, while creating a high level of uncertainty and increase compliance burden for not just ecommerce companies, but MSMEs providing services to online retailers, according to industry body IAMAI. The draft ecommerce rules released by the government on June 21 proposes to ban fraudulent flash sales and mis-selling of goods and services…
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