How Retail Tech startups are democratising scale and tech adoption for stakeholders in the retail value chain

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In a bid to bring down prices of fast fashion apparel, brands rely on mass manufacturing as a solution. However, the overproduction makes liquidation of unsold inventory challenging and hurts profitability. In contrast, consumers are increasingly choosing personalised apparel that is manufactured ethically. In addition to these challenges, fashion brands deal with structural issues like long lead times and a…
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