How businesses can use COVID-19 recovery phase as an opportunity to build agility

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The COVID-19 outbreak is disrupting markets and consumer behaviour in unpredictable ways, and those businesses that are most able to adapt will survive and thrive as recovery begins. In times of crisis, it is easy to retract and hunker down until the good times return, but businesses must take a more proactive approach, revising products and strategies to meet changing…
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